Magpie
A Mac clipboard for mixed-media work, searchable inside images and videos.
- Role
- Product designer
- Category
- Productivity
- Project type
- New concept
- Year
- 2026
Design brief
Help designers and marketers on a Mac find what they copied by a word they remember so they never leave their app.
01 · Brief
Remembered the word, lost the clip.
I brought my earlier Windows clipboard concept to the Mac, for people juggling screenshots, clips and copy.
02 · Directions
Three directions, then three styles.
Three directions came back from agents. I picked the most familiar and asked for three styles.
03 · Prototype
A Mac, simulated end to end.
Clickable at desktop size: a hotkey opens search, and a moment from a call pastes as a GIF.
Close, in three styles.
Checked by
3
test agents on the core task, then by me against the sprint’s test questions.
Find the moment, paste a GIF.
What worked
- 01All three agents found a way in unprompted.
- 02The keyboard-first agent got there with no wrong turns.
- 03Search jumps to the second a word was said.
What I’d change
- 01Say exactly what pasting a video will paste.
- 02Test the search with a word, not a file name.
- 03Give the toolbar and hotkey one panel, not two.